Why Companies Are Gamifying Training To Increase Employee Engagement
Why Companies Are Gamifying Training To Increase Employee Engagement
By Kamalika Bhattacharya
April 16, 2023
Summary
B2B SaaS products, specifically digital learning and engagement platforms, are becoming crucial tools for companies to maintain a competitive edge.
SaaS platforms are well-suited for building gamified digital learning and engagement strategies due to their native flexibility.
Of the various B2B SaaS models available, digital learning and engagement platforms are of particular interest to companies in a rapidly changing, post-Covid world.
Gamifying or using the psychology behind games to design engagement and learning modules for employees can help translate these traits into more productive outcomes.
SaaS platforms shine in the sphere of building gamified digital learning and engagement strategies, given their native flexibility.
The flexibility of SaaS digital learning and engagement platforms ensures that these can be co-managed by business teams to reduce the burden on central teams for all learning needs.
In today's world that is cluttered with a plethora of brands, a surfeit of communication, emerging hybrid work models, and geographically dispersed workforces coupled with the Great Resignation, companies cannot afford to ignore the advantages of B2B SaaS digital learning and engagement platforms.
Reference
Bhattacharya, K. (2023, April 16). Why companies are gamifying training to increase employee engagement. Inc42 Media. https://inc42.com/resources/why-companies-are-gamifying-training-to-increase-employee-engagement/