Overcoming Virtual Challenges: Gamification’s Impact on Cultural Events in the Metaverse
Overcoming Virtual Challenges: Gamification’s Impact on Cultural Events in the Metaverse
Overcoming Virtual Challenges: Gamification’s Impact on Cultural Events in the Metaverse
September, 14, 2024
Summary
A study by researchers from the University of Zaragoza explores the challenges and benefits of hosting cultural events in the metaverse, emphasizing the role of gamification in enhancing user engagement. The study, published in the International Journal of Information Management, found that while the metaverse offers immersive potential, clear guidance and sensory features are crucial for an authentic experience. Focus groups reported confusion and frustration, but gamified elements improved navigation and engagement. A quantitative analysis confirmed that gamification enhanced users' attention and perception of event authenticity. However, the study noted limitations in replicating sensory experiences, highlighting the need for multi-sensory, engaging event designs.
Reference
(2024, September 14). Overcoming virtual challenges: Gamification’s impact on cultural events in the metaverse. Devdiscourse. https://www.devdiscourse.com/article/technology/3084978-overcoming-virtual-challenges-gamifications-impact-on-cultural-events-in-the-metaverse